In 1948 a photographer from Pennabilli called Elio Guerra created a construction - built entirely by hand - in the shape of a camera. The location which he had choosen were next to the prestigious Grand Hotel in order to attract the attention of tourists. In the beginning the “camera” was used as a withdrawal point of the printing of the photo shots he had made of the tourists in Rimini. The camera quickly became a symbol of Rimini to everyone. Both tourists and citizens loved to use it as a scenary of their own photo.
In the mid-Sixties, Guerra has delivered the small shop to Ario Rastelli and his wife Laura Renzi.
The "old camera" has remained in the memories of many tourists. Today is just a monument of modernism in disuse, but those who have lived the fabulous sixties and seventies in Rimini will remember it as a symbol of that period.
A place so dear to Rimini in order to live the spirit of which it had been created: the open eye of the seaside town.