RiminiWellness is an event that brings together under one roof all the major players in the fitness and wellness universe: fitness equipment manufacturers, gyms, fitness clubs, training institutions and trade associations, medical spas, health centers, rehabilitative destinations, tourism and design, always with an eye on what the fitness community wants.
The 20th edition of RiminiWellness will be held at the Rimini Expo Centre and in the entire Riviera, celebrating an important milestone that marks the beginning of a new chapter in the global promotion of healthy lifestyles, fitness, wellness and sport.
The new RiminiWellness 2026 campaign is guided by the claim “Go Through”: not just a theme, but a way of life proposed by the upcoming 2026 edition. It is thephysical journey through the pavilions, the exhibition centre, the city and the Riviera, but it is also a mental, emotional and perpetual sense-driven dynamism. That's the real essence of RiminiWellness: an immersive and energetic experience with the involvement of mind, body, soul. 
The event focuses on fitness and wellness where B2B and B2C blend together in a unique immersive experience that involves both the enthusiasts, who, at RiminiWellness, will have the chance to discover training trends with the most innovative and trendy sports disciplines and competitions for staying fit, and the entire community of professionals thanks to the presence of globally renowned companies and brands operating in the production and distribution of fitness equipment, technological innovation in the sector, sportswear, food and nutrition.
The 20th edition is set to become the global headquarters for the wellness industry. A major highlight is the first Italian edition of the World Active Summit, where international leaders will define future health strategies in collaboration with the World Health Organisation (WHO). Furthermore, the Global Fitness Leaders Meeting will gather experts from over 20 countries to foster an ethical and connected industry. This year also marks a prestigious new partnership with Isokinetic (a FIFA Medical Centre of Excellence), serving as the Sports Medicine Partner. Their elite multidisciplinary team will bring world-class clinical expertise, trauma rehabilitation, and sports science to the heart of the event, bridging the gap between professional medicine and the fitness business.